New Yorker is a German retail chain that ranks as one of the leading young fashion companies in Europe, providing its young target market, 12-39 year olds, with up-to-the-minute, trendy collections at attractive prices. New Yorker has more than 720 stores in 27 countries. New Yorker’s product range consists of five own-brand labels: fishbone and fishbone sister (sports- and street wear); amisu (feminine high fashion); smog (trendy, casual menswear); and censored (underwear and swimwear).
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